There is a social media phenomenon occurring anytime there is extreme weather…people everywhere post pictures of their nearest thermometer showing off the current super hot, or outrageously cold temperatures!
In the summer when temps hit 100+, you can bet you’ll see news feeds full of ”OMG!” posts, accompanied by a shot of their car thermometer. And when temps plunge, like they have this week thanks to the “Artic Vortex” that has gripped most of the nation, thermometers are once again the most photographed old-school devices on Facebook, Instagram and Twitter.
So when it comes to brand exposure custom printed thermometers are the newest hidden gem of the marketing and promotional products world.
As give-aways, they’re unique, they’re useful, and they have excellent staying power, and like in this example below your brand and message have megawatt exposure when snapped into a weather selfie.